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max

Max is an AI agent that detects B2B buying signals, enriches profiles, and delivers warm leads directly to your sales tools.

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About max

max is an autonomous AI sales agent, or AI SDR, designed to run your B2B prospecting efforts end-to-end. Instead of requiring you to stitch together multiple disparate tools like a prospecting platform, a data provider, an intent monitoring service, and a copywriter, max integrates all of these functions into a single, cohesive workflow. He finds your ideal buyers, maps out the go-to-market strategy, catches real-time buying signals, and writes personalized cold outreach that gets replies. The core value proposition is eliminating the busywork associated with manual prospecting, allowing sales teams to focus on closing deals. max works alongside your sales team, not instead of it, giving you full control to review his suggestions or let him run autonomously. He is built for founders, SDRs, and revenue teams who want a steady pipeline without the constant manual effort of scrolling through LinkedIn, researching companies, and drafting endless emails. By analyzing your website, max automatically discovers your Ideal Customer Profile (ICP), including industries, job titles, and company size. He then monitors a vast range of online signals, such as hiring sprees, fresh funding rounds, new executive hires, and product launches, to identify high-intent leads. Each lead comes fully enriched with verified emails, direct phone numbers, LinkedIn profiles, and company context, ready for immediate outreach. The result is a streamlined, automated system that delivers warm, qualified leads directly to your inbox, Slack, or CRM every morning, transforming how sales teams approach outbound prospecting.

Features of max

AI-Powered ICP Filtering

Max automatically filters every potential lead against your Ideal Customer Profile, which he learns by analyzing your website. This ensures that only leads matching your specific criteria, such as industry, company size, and job title, are surfaced. This feature eliminates the noise of irrelevant prospects, allowing your sales team to focus exclusively on high-quality, high-fit accounts. The filtering is dynamic and adapts as you refine your target market, providing a consistent stream of leads that are most likely to convert.

Intent Signal Detection

Max continuously monitors the web for high-intent buying signals, including LinkedIn profile and company page activity, job postings, funding announcements, and new executive hires. He captures every reaction, comment, and interaction automatically, providing real-time insights into which companies are showing active interest or need. This proactive detection allows your team to engage prospects at the perfect moment, often before your competitors even know they are in the market, drastically increasing the chances of a positive reply.

Automated Lead Enrichment

Every lead that max discovers is automatically enriched with all the data you need for a personalized outreach. This includes verified email addresses, direct phone numbers, LinkedIn profile URLs, company size, industry, and location. There is zero manual research required. This feature saves hours of tedious data gathering and ensures your outreach is based on accurate, up-to-date information, which is critical for building credibility and getting responses.

Seamless Integrations and Delivery

Max integrates directly with your existing sales stack, including tools like Overloop, Instantly, and Lemlist, as well as Zapier, Make, and any webhook. He can push leads automatically into your CRM or outbound platform. Furthermore, max delivers a daily batch of fresh, high-intent leads directly to your email inbox and pings you on Slack the moment a particularly hot lead is identified. This ensures you never miss an opportunity and can act instantly without needing to log into a separate dashboard.

Use Cases of max

Streamlining Outbound Prospecting for SDRs

An SDR at a B2B SaaS company can use max to completely automate the top-of-funnel prospecting process. Instead of spending hours manually searching LinkedIn, building lists, and researching companies, the SDR simply sets up max. The AI agent then builds a targeted list of accounts that match the ICP, monitors those accounts for buying signals, and enriches each contact with verified data. This frees up the SDR to focus their time on crafting personalized messaging and actually conversing with warm leads, dramatically increasing their efficiency and output.

Identifying High-Intent Leads for Founders

A startup founder, who often wears many hats, can leverage max to keep a pulse on their target market without dedicating significant time to prospecting. Max automatically monitors for signals like a competitor losing a key executive or a company in their ICP announcing a new round of funding. The founder receives daily updates with fully enriched leads, allowing them to quickly identify and act on high-intent opportunities. This enables the founder to maintain a healthy sales pipeline while focusing on product development and fundraising.

Powering Account-Based Marketing (ABM) Campaigns

Marketing and revenue teams running ABM campaigns can use max to identify and prioritize accounts that are showing active engagement. By tracking signals like comments on LinkedIn posts, reactions to company content, or job postings for specific roles, max surfaces accounts that are already in-market. The team can then target these warm accounts with highly personalized campaigns, increasing conversion rates and shortening the sales cycle. Max turns a broad, spray-and-pray approach into a precise, signal-driven strategy.

Enabling Automated Lead Handoff to Sales Tools

Revenue teams using platforms like Overloop, Instantly, or Lemlist can use max as a fully automated lead generation engine. Instead of manually importing CSV files of cold leads, max continuously feeds enriched, high-intent leads directly into these tools. This creates a seamless, always-on pipeline where new, qualified leads are automatically queued for outreach. This integration eliminates a major source of friction in the sales process, ensuring that sales reps always have fresh, actionable leads to work on without any manual data entry.

Frequently Asked Questions

How does max determine my Ideal Customer Profile (ICP)?

Max determines your ICP by analyzing your company website. You simply provide your website URL, and max reads the content to understand your business, target market, and typical customer. From this analysis, he automatically generates an ICP that includes relevant industries, company sizes, and job titles. You can then review and refine this profile to ensure it perfectly matches your target audience.

What kind of buying signals does max track?

Max tracks a wide range of high-intent signals from across the web. This includes LinkedIn activity such as profile updates, reactions, comments on posts, and company page engagement. He also monitors for external signals like new job postings (especially for roles like VP of Sales or Head of Growth), recent funding announcements, new executive hires, and product launches. These signals indicate a company is in a state of change or growth, making them more likely to be receptive to a new solution.

How do I receive the leads that max finds?

Max delivers leads in two primary ways. First, he sends a curated batch of new, high-intent leads to your email inbox every morning, giving you a daily digest to review. Second, for urgent, high-priority signals, max sends an instant notification to your Slack channel, ensuring you can act on the hottest opportunities immediately. Additionally, all leads can be automatically pushed to your CRM or sales engagement platform via integrations.

Can I review and approve leads before my team reaches out?

Yes, max is designed to work alongside your sales team, not replace it. You have full control to review the leads he suggests and the messages he drafts. You can choose to have max run autonomously, sending leads directly to your CRM and outreach tools, or you can set him to "review mode" where all suggestions are presented to you for approval before any action is taken. This flexibility allows you to maintain as much or as little oversight as you prefer.

Pricing of max

Starter

€79 per month, billed annually (2 months free). This plan includes 100 leads sourced every month (approximately 5 per day). It is perfect for getting started and includes LinkedIn monitoring, AI enrichment, ICP filtering, and integrations.

Pro

Pricing is available on the website. This is the popular plan, designed for growing teams that need a higher volume of leads and more advanced features.

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